Marketing Automation

Mar 20 2023

Why Your Website Is Not Generating Leads or Driving Sales

By emediacy Business Growth Strategies, Lead Generation, Marketing Automation

Introduction to Lead Generation Lead generation is an important part of any website’s success and is essential for creating a steady stream of sales leads. It’s a process of identifying and engaging prospective customers and turning them into leads. It’s about being proactive and using various strategies to capture people’s attention and turn them into leads. Lead generation starts with creating content that attracts potential customers and making sure they know where to find it. Content such as blog posts, ebooks, and whitepapers can all be used to drive website visitors to complete a form, thus providing you with a…

Oct 10 2022

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The Benefits of Marketing Automation: How the Best Software and AI Platforms Can Help Sales and Marketing Align Their Strategy

By emediacy Business Growth Strategies, Digital Marketing, Inbound marketing, Marketing Automation

Are you looking for ways to improve your marketing strategy? Do you feel like you’re constantly fighting against spammy email campaigns and outdated tactics? If so, you might be missing out on some of the best tools available. This guide will teach you about the benefits of marketing automation and how to get the most out of software and artificial intelligence platforms. What is marketing automation software? Marketing automation software is a tool that can be used to automate the process of marketing and sales communication. This can be used to increase the coordination between sales and marketing, streamline the…

Oct 10 2022

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HubSpot Marketing Automation: The Benefits and How to Use It

By emediacy Business Growth Strategies, Digital Marketing, Marketing Automation, Tools

HubSpot Marketing Automation is a powerful tool that can help you generate leads, increase revenue and see your ROI. But what exactly is marketing automation? This article will tell the benefits of Hubspot marketing automation and how to use it effectively in order to achieve those goals. HubSpot Marketing Automation Overview HubSpot is a popular marketing automation tool that provides many features for both small business owners and large corporations. HubSpot has a wide range of tools that you can use to help with your marketing efforts: Email, lead management, salesforce integration, social media, ads, landing pages, and more. The…

Oct 09 2022

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How to Optimize Your Google Business Profile: A Local Marketing Checklist

By emediacy Business Growth Strategies, Digital Marketing, Marketing Automation, SEO

If you want to increase your local ranking and attract more customers, it’s important to have an accurate business name and include relevant information on your Google Business Profile. This guide will show you how to optimize your profile for success. What is Google My Business? Google My Business is a free tool for businesses to manage their online presence. By creating a listing, businesses can provide users with essential information such as photos, updates, locations, services, products, and reviews. Google My Business is an easy way for businesses to have a single, unified listing on Google. This can help…

Oct 08 2022

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The Power of Google Ad Conversion Tracking

By emediacy Business Growth Strategies, Digital Marketing, Lead Generation, Marketing Automation

Conversion Tracking gives you the power to optimize your marketing efforts Improving your Google Ad conversion rates can be a challenging task, but with the help of conversion tracking data, it can be much easier. In this guide, you’ll learn how to analyze your data and use that information to improve your campaigns. Google Ad Conversion Tracking is a powerful tool that many websites don’t know how to use. Most people think they are using this feature when they see the “conversion tracking code” on their website and wonder what it means or where it came from. But Google Ad…

Oct 08 2022

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How to Make a Google Ads Account – Step by Step Guide

By emediacy Business Growth Strategies, Digital Marketing, Inbound marketing, Marketing Automation

What is Google Ads? Google Ads is an advertising service that lets businesses advertise their products or services with ads on Google search results and its network. Advertisers pay per click or impression on their ad, and this lets them control their budget for advertising. Google Ads can be a very effective way to reach potential customers, and it can be customized to target specific audiences. What are the different types of Google Ads campaigns? There are different types of Google Ads campaigns that businesses can use to promote their products or services. Search Ads are ads that appear on…

Oct 08 2022

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How to Use Google Analytics: The Complete Guide for Beginners

By emediacy Business Growth Strategies, Digital Marketing, Inbound marketing, Marketing Automation, Tools

From basecamp to summit: Achieving new heights with Google Marketing Platform Partners Are you new to Google Analytics? This guide will teach you everything you need to know about using Google Analytics, from setting up your account to tracking your website’s traffic. Google Marketing Platform Partners are a great way to get the most out of your Google Analytics account. With a partner, you can get access to a wide range of self-study materials and product certifications that can help increase your knowledge and expertise with Google Analytics. In addition, having a partner with a proven track record of success…

Oct 06 2022

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Emediacy is a Hubspot Marketing Hub Certified Service Provider

By emediacy Business Growth Strategies, Content Marketing, Marketing Automation

HubSpot Marketing Hub Certification – What the Certification Includes If you want to be a successful HubSpot marketing professional, you need to become certified. This guide will walk you through the process of getting started with certification and help you attain the skills and knowledge required to succeed in marketing. Introduction to HubSpot Marketing Hub Certification The HubSpot Marketing Hub Certification is an online course that teaches marketers how to use the HubSpot Marketing Hub tools. The course focuses on using the Marketing Hub to grow a business. The course is designed for marketing managers who want to learn more…

Oct 06 2022

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Advanced Google Ads Management: Strategies for Success

By emediacy Business Growth Strategies, Digital Marketing, Marketing Automation

Advanced Google Ads Management: Marketing Tactics for Success Introduction Google Ads is an advertising service that lets businesses advertise their products or services with ads on Google search results and its network. Advertisers pay per click or impression on their ad, and this lets them control their budget for advertising. Google Ads is an essential part of any online marketing strategy. This guide will teach you how to use Google Ads to achieve your goals, from understanding search intent to optimizing your campaigns for maximum success. What is a Google Ad keyword? A keyword is a word or phrase that…

Oct 06 2022

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advanced facebook ad management strategies

Facebook Advertising Strategies to Increase ROI

By emediacy Business Growth Strategies, Digital Marketing, Lead Generation, Marketing Automation

Advanced Facebook Advertising Strategies to Increase Conversions Are you looking to improve your Facebook advertising strategy? From personalizing ads to nurturing repeat customers, this guide has everything you need to take your campaigns to the next level. 1. Personalize Your Ads By Targeting Specific Audiences You can target specific audiences on Facebook in a number of ways. The most common way is to use the platform’s targeting options. These allow you to specify the demographics, interests, and behaviors of the people you want to reach with your ads. Another effective way to target specific audiences on Facebook is through life-event…