Your website is your brand’s window to the world. It's a platform to introduce your brand and offerings to prospective clients and consumers. As such, you need to ensure that your website is always up to date—in terms of functionality, design, and trend—and determine if it's time to seek website redesign services. As a full service creative agency, Emediacy's mission is to deliver compelling and outstanding, client-driven digital design through web development, digital marketing expertise, and innovative branding. Our creative vision and strategic tech knowledge allow us to guide clients through the forest of digital customer service applications to pick…
Read MoreContent Creation Is the Key to Business Success What is content marketing? Content marketing focuses on creating and distributing relevant, valuable content for a target audience. Content marketing is a strategic marketing approach that focuses on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience. The goal of content marketing is to provide customers with content that they would find useful in solving a problem. Content marketing strategies differ from traditional selling strategies in that the focus is on building relationships with customers first, and then selling them products or services. Content marketing…
Read More Are you trying to increase website traffic but aren't seeing the results you want? This guide will teach you how to optimize your website for conversion so that you can start seeing more traffic and ROI. What is conversion rate optimization? Conversion rate optimization (CRO) is the process of improving the percentage of visitors to a website who take a desired action. This action could be anything from making a purchase to signing up for a newsletter. CRO can be used to increase the number of conversions on your website or app, and improve the overall effectiveness of your website…
Read MoreUse Google Search Console to Power Your Online Marketing Did you know that Google Search Console can help your online marketing? Google Search Console is a tool for optimizing and experimenting with the performance of web pages, ads, and apps on Google. The sky’s the limit when it comes to how you use this search engine optimization tool. Here are some quick tips to get started: What is Google Search Console? Google Search Console is a free service offered by Google Google Search Console is a free web service that offers an overview of site health and performance. It can…
Read MoreAre you looking to increase your website's health and search engine visibility? Ahrefs has everything you need to analyze your website and improve its performance. This guide will teach you how to use Ahrefs for a variety of purposes, including content strategy, link building, keyword research, and SEO analysis. Use Ahrefs to Analyze and Improve Your Website Health What is Ahrefs? Ahrefs is a software suite that helps people improve their Google ranking. It has tools for link building, keyword research, competitor analysis, rank tracking, and site audits. Ahrefs is a powerful SEO software suite that helps users improve their…
Read MoreA website scope document is a backbone for your digital project- whether it be content, design or development. It’s where all of your ideas and thoughts are collated in one place so the agency or team members understand what was requested by whom when and how. It also acts as a checklist for your project, including deliverables and deadlines. What is a Website Development Scope of Work? Introduction A Website Development Scope of Work is a document that outlines the goals, objectives, and target audience for a website development project. It is important to research the project before starting so…
Read MoreAre you looking for ways to improve your marketing strategy? Do you feel like you're constantly fighting against spammy email campaigns and outdated tactics? If so, you might be missing out on some of the best tools available. This guide will teach you about the benefits of marketing automation and how to get the most out of software and artificial intelligence platforms. What is marketing automation software? Marketing automation software is a tool that can be used to automate the process of marketing and sales communication. This can be used to increase the coordination between sales and marketing, streamline the…
Read MoreHubSpot Marketing Automation is a powerful tool that can help you generate leads, increase revenue and see your ROI. But what exactly is marketing automation? This article will tell the benefits of Hubspot marketing automation and how to use it effectively in order to achieve those goals. HubSpot Marketing Automation Overview HubSpot is a popular marketing automation tool that provides many features for both small business owners and large corporations.HubSpot has a wide range of tools that you can use to help with your marketing efforts: Email, lead management, salesforce integration, social media, ads, landing pages, and more.The platform is…
Read MoreUnderstanding Local SEO for Your Small Business Are you looking to improve your website's local SEO Opportunities? This guide will teach you how to attract targeted traffic and optimize your site for better search engine results. You'll learn about brand authority and the importance of organic traffic, as well as how to drive more leads from local customers. What is Local SEO and How will it help to grow your business? SEO is a complicated topic, but with the right knowledge, it can be easy for your small business to rank higher on Google. In this article, I will explore…
Read MoreGrowing Your Business with Semrush Analytics Are you looking to improve your business analytics? In this article, I’ll give you a brief introduction to how Semrush can help grow your business. Semrush can help you track everything from website traffic and social media engagement to email open rates and click-through rates. Introduction to Website Analytics Optimization SEMrush Analytics is a tool that businesses can use to track and analyze their online traffic and performance. SEMrush allows businesses to see how their strategies are working and how they can improve them. SEMrush analytics can help businesses grow their reach, boost their…
Read More